Find out what three other businesses did right about IP in Part 1.
4. NASA — Licensing of patented technologies to Start Ups.
The whole idea of the patent system is aimed at encouraging innovation, and NASA understands this very well.
Last year, NASA opened up an array of their patented technology to be licensed out on a non-exclusive basis to start ups with the aim of encouraging the growth of high-tech businesses and advancing American innovation.
David Miller, NASA’s chief technologist, said — “The Startup NASA initiative leverages the results of our cutting-edge research and development so entrepreneurs can take that research — and some risks — to create new products and new services.”
1. Daikin vs Panasonic — Matching the patent portfolio to the consumer needs.
We have heard countless times that patent protection can be costly. Indeed, to reap the rewards and return of investment from your patented product, you need to ensure that your patent has actual commercial value. In other words, you must study whether there is a consumer market need and demand for such a technology.
Daikin and Panasonic are two Japanese companies that have shown increasing domestic market share of air conditioner for home use in recent years, all because they know how to match their filing of patents to what their consumers really want.
A comparative study shows that each company has exclusivity over one another on different technical aspects: Daikin has technical advantages of almost all the humidification function and some specific filter cleaning functions whilst Panasonic has technical advantages of almost all the filter cleaning function and some humidification functions.
This is the first guest post (which should be the first of many!) by IP legal expert Esther Wee.
Good news! To all those out there who are looking for funding specifically to apply for Intellectual Property Rights (IPRs), your prayers and wishes have just come true!
As part of their ongoing efforts to increase IP awareness and registration in Malaysia, the Intellectual Property Corporation Malaysia (MyIPO) has recently set aside some funds to help and encourage the public to register their IPRs. For successful applicants, MyIPO will cover the set of official fees for the registration and as for patents, MyIPO will even cover the fees of the appointed patent agent.